Monday, December 20, 2010

'Appy Christmas from The Wayfarers



One of the first adventure travel companies to embrace the power of digital technology and the excitement surrounding the iPad as an emerging lifestyle medium, The Wayfarers has introduced a vivid and informative app for iPad users in conjunction with Yudu, a leading international digital publishing company.

Now available free for downloading at the iTunes Store, The Wayfarers iPad app has launched with its first edition: an electronic version of the 2011 Brochure, brought to life with striking photos, video and seamless linking to the website for more information. The inaugural edition includes video previews of upcoming Walks with guest hosts Ellen Barone and Pamela Petro.

“Travel and the versatility of iPads go hand in hand, so we’ve created an app to fit," notes
Michael West, co-founder of The Wayfarers.

"Like our Walks, which change and improve based on our guest input, we look forward to tailoring future editions for our app based on what our guests and potential new guests tell us they would like to see."



Find The Wayfarers iPad app in the iTunes Store - under iPad Travel Apps. If you have iTunes installed on your computer - the direct link is here.


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From the lush islands of Britain to the shores of the New World, The Wayfarers continue to create new paths for the walking enthusiasts. The unique Walks that began in 1984 in England now span Europe, the United States and New Zealand with invigorating itineraries, new destinations and distinctive ways of experiencing the special culture of life in the country. New walks include Pentillie Castle, The Dolomites, Sicily: Agrigento, Marsale & the Isle of Mozia.